App Annie is the industry's most trusted mobile data and analytics platform. App Annie's mission is to help customers create winning mobile experiences and achieve excellence. Founded in 2010, the company launched the first mobile market data solution. In 2019, App Annie acquired Libring, an advertising monetization and spend offering. Together, these solutions comprise the industry's most complete mobile performance platform. More than 1,100 enterprise clients and 1 million registered users across all geographies and industries rely on App Annie to drive their mobile business. The company is headquartered in San Francisco with 12 offices worldwide.
App Annie recently released The State of Mobile 2021 report to help brands and publishers succeed with curated insights. Even with people staying at home across the world, the report showed an acceleration of mobile usage habits by 2 to 3 years — strengthening mobile’s role as the most crucial instrument for engaging customers and growing your top line. The report features in-depth analyses from 11 industries and 30 markets in a fresh, new interactive format allowing for deeper dives into the rich data and insights.
Watch the recording from Thursday, May 6th, 2021 where we review the State of Mobile 2021 report and discuss topics like:
As the Head of Marketing Insights at App Annie, Lexi Sydow’s team is responsible for aggregating and assessing mobile market trends across various industries to help businesses win on mobile. As the company’s lead analyst on its annual industry reports, including App Annie’s State of Mobile Report, Lexi specializes in observation and analysis of trendlines in high-growth app categories and mobile strategies for success. Prior to App Annie, Lexi held roles in digital strategy, data analysis and research at ntegrity agency, Peazie and the EPA. Lexi holds a Bachelors in Economics and Public Policy from the University of North Carolina - Chapel Hill.
Tim is a co-founder and CEO of BattleFin Group Inc. BattleFin is an ecosystem focused on bringing alternative data to the world through BattleFin’s Ensemble© Technology Platform. He has over 20 years of experience in the financial services industry. Tim was the President and a Partner at Lion’s Path Capital, a hedge fund strategy incubator where he allocated capital to 30 fundamental and systematic portfolio managers since the launch in 2009. From January 2006 until 2009, Mr. Harrington was a Portfolio Manager at J.P. Morgan Ventures where he was in charge of Global Technology, Media & Telecom Investments. From February 2002 until January 2006 he was a Telecom & Media Portfolio Manager at Sigma Capital, a subsidiary of SAC Capital. Mr. Harrington graduated from Columbia College in 1998. He was a member of the Columbia University Judiciary Board as well as a member of the varsity crew team.